Why companies are wasting time and money on the Voice of the Customer
I have an issue with the VoC thing Many large companies are busy tapping into the VoC. In principle this is a great thing to do because the majority of companies do not have a good enough...
View ArticleHow to excel at Customer Experience and customer-centricity: 3 tips
Shift your perspective, embrace being wrong and practice radical empathy Businesses can cut costs, keep more customers and win new customers (through word of mouth/mouse) if they focus on the customer...
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